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Refer to Amazon Sales Channel 4.0+ for updated documentation.
After July 2021, the 2.3.x release line will no longer receive quality updates, or user guide updates. PHP 7.3 reaches end of support in December 2021 and Adobe Commerce 2.3.x reaches end of support in September 2022. We strongly recommend planning your upgrade now to Adobe Commerce 2.4.x to help maintain PCI compliance.

Onboarding Amazon Sales Channel

The information on this page is intended for Adobe Commerce 2.3 customers who are on an extended support contract. The Adobe Commerce Merchant Documentation for current releases is published on the Adobe Experience League.

This section describes the requirements and pre-setup tasks for the onboarding process and helps you create, connect, and integrate your Amazon Sales Channel store. Onboarding is simple and fast, after you understand some key concepts how Amazon works with the Amazon Sales Channel in Magento.

Amazon Sales Channel supports the creation of multiple Amazon Sales Channel stores. For a single Amazon Seller Central account that operates in the Amazon region that includes U.S./Canada/Mexico, you will create three Amazon Sales Channel stores (one for U.S. sales, one for Mexico sales, and one for Canada sales). Each of the three stores will define the region during its setup and be integrated with the same Amazon Seller Central account. If you have more than one Amazon Seller Central account, you could potentially have up to three Amazon Sales Channel stores for each of your Amazon Seller Central accounts.

Helpful onboarding tips.
Amazon Sales Channel requires a Professional Seller account on Amazon Seller Central, in the North America or European (UK) region. Amazon charges a monthly subscription and fees for selling. See Amazon: Choose your selling plan.

Your progress through the onboarding process is saved whenever you click a save option on a screen or click Next. Your integration is complete when you click Complete Setup. We recommend that you review all instructions to complete your configuration.

Until your account and integration is active, your status is In Setup. If you access your integration to edit settings and configurations, you return to onboarding with your currently saved configurations.

Your Amazon Sales Channel settings affect your Amazon listings. You can review your listings during setup and make any changes before completing your setup and publishing your listings in Store Review. You can also modify your Amazon Sales Channel settings after your setup is complete.

Steps What Happens
Pre-Setup Tasks Before you begin onboarding, you must ensure you have an active and approved Amazon Seller Central account. There are also some Magento requirements and recommendations to complete prior to onboarding.
Verify the Amazon API Key When accessing Amazon Sales Channel, Magento automatically checks and validates the Amazon API key you have added in your store configuration. If your API key has not been added or is invalid, you will be prompted to add or update your Amazon API Key.
Step 1: Store Integration The first step is to create an Amazon Sales Channel store and connect your Amazon Seller Central account. You will need the primary log-in credentials for your Amazon Seller Central account (the email or phone used to create the seller account).
Step 2: Listing Settings Configure the interaction settings between your Magento catalog and Amazon listings. These listing settings include attribute mappings between Magento and Amazon, fulfillment, quantity thresholds, and more.
Step 3: Listing Rules Configure listing rules to define which Magento catalog products are eligible to be listed on the Amazon marketplace. You have a number of options to include and exclude products, for example automatic creation of listings for new eligible products and exclusion of existing Amazon products setting them to ineligible.
In this step, you also select the website for the integration.
Step 4: Listing Preview With your listing rules finalized, review your Magento catalog products as Amazon listings.
Important! After you continue to Listing Preview (step 4), you cannot change the website selected for the integration. To change the website, you will need to remove this integration and begin a new one.
Step 5: Order Settings Order handling settings control important information related to how Amazon orders will be processed within Magento. Orders will be imported from the time of integration, while past orders will not be imported into Magento unless they are in an “Unshipped” status when the store was integrated.
Step 6: Pricing Rules Define pricing rules to automatically adjust your Amazon listing prices, based on a beginning price source attribute. Additionally, you can stack multiple rules and use intelligent pricing to adjust your Amazon listing price based on competitors’ Buy Box Price or Lowest Competitor Price.
Step 7: Store Review Review all of your settings before launching your store. Until you click Complete Setup in Store Review, your store is in In Setup status, and you can review and modify most of the settings configured in steps 2-6. After you complete setup, you can access your store and listing settings on the store’s dashboard.