Linking Google Account

Step 1 of 3 for Google Shopping ads Channel onboarding.

You need to link your Magento web account that you used to get your API Key.

If you see a message requiring a Google API Key, see Verifying the Google API Key.

If you don’t have a Google account prepared, register a new account through the following instructions. The Google account is a general or business specific account for adding Google services and additional account for Merchant Center and Ads. If you don’t already have a Google account, go to and tap Create account. Follow the prompts to create a new Google account. When your account has been set up, continue with the steps below to sign in.

We recommend using a Google account associated to your business or company. This account will be the primary owner (admin) of the Google Merchant Center and Google Ads accounts you set in this integration. It will also have payment methods and complete purchases for Google Ads services for your company or business.

Helpful tips for onboarding! Turn off pop-up blockers in your web browser. Some browsers may include pop-up blockers by default (like Chrome). You cannot complete onboarding with pop-up blockers enabled.

  1. On the Admin sidebar, tap Marketing. Then under Advertising Channels, tap Google Shopping ads.

  2. The onboarding overview displays. Tap Get Started.

  3. In Sign in with Google,enter your Google account email address or select an account, and complete signing in.

    You may need to enter an authenticator if added to the account during creation.

    Create a Smart Shopping Campaign

checkContinue to Google Merchant Center Account