Add Pricing Rules

Pricing rules are initially defined during onboarding, but can be modified at any time after your store setup is complete. You can access the Pricing rules for an Active or Inactive store in the store’s dashboard. In the I Want To… section, click Pricing Rules.

Standard Price Rule: A standard price rule action allows you to increase or decrease an Amazon listing price by a specific percentage or fixed dollar amount relative to the Magento catalog price (or price source).

Intelligent Repricing Rule: An intelligent repricing rule uses Amazon competitors’ pricing to determine your listing price. Competitors are other sellers that are listing the same products you are listing on Amazon.

To add a standard pricing rule:

  1. Select a store from Amazon Stores on the Amazon Sales Channel Home.

  2. On the store dashboard, under I Want To…, click Pricing Rules.

  3. To add a rule, click Add New Pricing Rule.

  4. Complete the General Settings for the rule.

  5. Complete the Price Rule Conditions for the rule.

  6. Complete the Price Rule Actions for the rule.

  7. When complete, click Save Pricing Rule.

To add an intelligent repricing rule:

  1. Select a store from Amazon Stores on the Amazon Sales Channel Home.

  2. On the store dashboard, under I Want To…, click Pricing Rules.

  3. To add a rule, click Add New Pricing Rule.

  4. Complete the General Settings for the rule.

  5. Complete the Price Rule Conditions for the rule.

  6. Complete the Price Rule Actions for the rule.

  7. When complete, click Save Pricing Rule.