Magento Open Source 2.3.x

This is the 2.3 Beta release version of Magento documentation. Content in this version is subject to change. For additional versions, see Magento Documentation and Resources.

Variable Reference

Most email templates have a section of additional variables that are specific to the template. The following are examples of some frequently used templates.

  • Email Template Variables


    Markup Tag

    Email Footer Template

    {{template config_path="design/email/footer_template"}}

    Email Header Template

    {{template config_path="design/email/header_template"}}

    Email Logo Image Alt

    {{var logo_alt}}

    Email Logo Image URL

    {{var logo_url}}

    Email Logo Image Height

    {{var logo_height}}

    Email Logo Image Width

    {{var logo_width}}

    Template CSS

    {{var template_styles|raw}}
  • Store Contact Information Variables


    Markup Tag

    Base Unsecure URL

    {{config path="web/unsecure/base_url"}}

    Base Secure URL

    {{config path="web/secure/base_url"}}

    General Contact Name

    {{config path="trans_email/ident_general/name"}}

    General Contact Email

    {{config path="trans_email/ident_general/email"}}

    Sales Representative Contact Name

    {{config path="trans_email/ident_sales/name"}}

    Sales Representative Contact Email

    {{config path="trans_email/ident_sales/email"}}

    Custom1 Contact Name

    {{config path="trans_email/ident_custom1/name"}}

    Custom1 Contact Email

    {{config path="trans_email/ident_custom1/email"}}

    Custom2 Contact Name

    {{config path="trans_email/ident_custom2/name"}}

    Custom2 Contact Email

    {{config path="trans_email/ident_custom2/email"}}

    Store Name

    {{config path="general/store_information/name"}}

    Store Phone Telephone

    {{config path="general/store_information/phone"}}

    Store Hours

    {{config path="general/store_information/hours"}}


    {{config path="general/store_information/country_id"}}


    {{config path="general/store_information/region_id"}}

    Zip/Postal Code

    {{config path="general/store_information/postcode"}}


    {{config path="general/store_information/city"}}

    Street Address 1

    {{config path="general/store_information/street_line1"}}

    Street Address 2

    {{config path="general/store_information/street_line2"}}

    Store Contact Address

    {{config path="general/store_information/address"}}
  • New Account Template Variables


    Markup Tag

    Customer Account URL

    {{var this.getUrl($store, 'customer/account/')}}

    Customer Email


    Customer Name