Marketing Menu

The Marketing menu provides access tools for managing promotions, communications, SEO, and user-generated content.

Magento Admin - Marketing menu Marketing Menu

Display the Marketing Menu

On the Admin sidebar, click Marketing.

Main Sections

Promotions

Create catalog and cart price rules that trigger discounts based on a variety of conditions. Set up promotions that spring into action when the required conditions are met.

Communications

Customize all notifications sent from your store. Create newsletters and publish RSS feeds.

Advertising Channels

Increase revenue by capturing new storefront traffic with Google Shopping ads and expanding sales to additional webstores with Amazon Marketplace integration.

Analyze search terms and synonyms to help customers find products in the store, manage meta data, and create a site map. Use redirects to manage URL changes and avoid broken links.

User Content

Leverage user-generated product reviews to create a sense of community, and increase sales.

Customer Engagement

Create personalized, automated engagement campaigns that exceed customer expectations. Connect your data to boost ROI and increase customer lifetime value.