Magento Commerce, 2.2.x

Linking Google Account

Step 1 of 3 for Google Shopping ads Channel onboarding.

You must link your Magento web account that you used to get your APIApplication Program Interface: A software interface that lets third-party applications read and write to a system using programming language constructs or statements. Key with your Google account.

If you see a message requiring a Google API Key, see Verifying the Google API Key.

Your Google account is a general or business specific account for adding Google services and additional account for Merchant Center and Ads.

  • If you already have a Google account, you'll need your Google log-in credentials for the linking process.
  • If you don't already have a Google account, go to and tap Create account. Follow the prompts to create a new Google account. Make note of your log-in credentials used to create your account. You'll need them for the linking process. When your account has been set up, continue with the steps below to sign in.

We recommend using a Google account associated to your business or company. This Google account will be the primary owner (admin) of the Google Merchant Center and Google Ads accounts you set up in this integration process. It will also have payment methods and complete purchases for Google Ads services for your company or business.

Helpful tips for onboarding! Turn off pop-up blockers in your web browser. Some browsers may include pop-up blockers by default (like Chrome). You cannot complete onboarding with pop-up blockers enabled.

Sign in to the Google Shopping ads Channel and link to Google:

1. On the Admin sidebar, tap Marketing. Then under Advertising Channels, tap Google Shopping ads.
2. The onboarding overview displays. Tap Get Started.

3. In Sign in with Google, enter your Google account credentials (email address or select an account), and complete signing in.

You may need to enter an authenticator if added to the account during creation.

Create a Smart Shopping Campaign

check Continue to Google Merchant Center Account