Magento Open Source 2.1.x

Magento 2.1.x Notice: Magento 2.1.18 is the final 2.1.x release. After June 2019, Magento 2.1.x will no longer receive security patches, quality fixes, or documentation updates. To maintain your site's performance, security, and PCIPayment Card Industry: Refers to debit and credit cards and their associated businesses. compliance, upgrade to the latest version of Magento. The Magento User Guide 2.1.x remains available in PDF for Open Source and Commerce.

Google AdWords

Google AdWords is a service that you can use to place ads in Google Search results and on the pages of companies in the Google Display Network. The AdWords dashboard includes tools to manage your campaigns, track response, and measure results.

Conversion tracking shows how many ad clicks lead to a sale or other valuable action. The "Success" page that appears to your customer after an order has been submitted is used to track conversions because it appears only after a sale. After completing the Google AdWords configuration for your store, there is no need to copy the conversionA marketing term that indicates a goal has been reached. If the goal is to sell a product, conversion is reached when a visitor to your site becomes a buyer. tracking script to the "Success" page, because Magento already has the necessary information. To learn more, see Google AdWorlds Help.

Magento Ad in Google Search Results