Magento Commerce, 2.0.11

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Coupon Codes

Coupons codes are used with shopping cart price rules to apply a discount when a set of conditions is met. For example, a coupon code can be created for a specific customer group, or for anyone who makes a purchase over a certain amount. To apply the coupon to a purchase, the customer can enter the coupon code in the shopping cartA grouping of products that the customer wishes to purchase at the end of their shopping session., or possibly at the cash register of your “brick and mortarA retail business with a permanent physical location, as opposed to being entirely virtual.” store. Here are a few ways that you can use coupons in your store:

  • Email coupons to customers
  • Produce printed coupons
  • Create in-store coupons for mobile users

Coupon codes can be sent by email, or included in newsletters, catalogs, and advertisements. The list of coupon codes can be exported and sent to a commercial printer. You can also create in-store coupons with a quick response code that shoppers can scan with their smart phones. The QR code can link to a page on your site with more information about the promotion.