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The Marketing menu provides access tools for managing promotions, communications, SEOSearch Engine Optimization: The process of improving a website’s search engine rankings in order to increase valued visitors., and user-generated content.
Create catalog and cart price rules that trigger discounts based on a variety of conditions. Set up promotions that spring into action when the required conditions are met.
Private sales and other events are a great way to leverage your existing customer base to generate buzz and new leads, or to offload surplus inventory.
Customize all notifications sent from your store. Create newsletters and publish RSS feeds.
Analyze search terms to help customers find products in the store, manage meta data, and create a site map. Use redirects to manage URLUniform Resource Locator: The unique address of a page on the internet. changes and avoid broken links.
Leverage user-generated product reviews to create a sense of community, and increase sales.