Rewards & Loyalty
The Magento Reward Points System gives you the ability to implement unique programs that enhance user experience and increase customer loyalty. You can set up points to be awarded based on a wide range of transaction and customer activities. and control the point allotment, balance, and expiration. Customers can redeem points toward purchases, based on the conversion rate that you establish between reward points and currency. Here are a few examples:
Points can be redeemed by admin users and (if enabled) customers during the checkout process. In the Payment Method section, a Use my Reward Points checkbox appears above the enabled payment methods. The available points and monetary exchange rate is included. If the available balance is greater than the order grand total, no additional payment methods is required. The amount of reward points applied to the order appears with the order totals, subtracted from the grand total, similar to a store credit or gift cards. If reward points are used in conjunction with store credit or a gift card, the reward points are deducted first, and the store credit or gift card is deducted if the order total is greater than the redeemable amount of reward points.
Orders placed with reward points can be refunded to the reward points balance up to the amount redeemed in the order. On the New Credit Memo page, the amount of points to be applied to the customer’s balance can be entered. By default, the field contains the full amount of points that were used in the order.