Magento Commerce, 1.14.x
Target Customer Segments with Banners

A banner can target a specific customer segment, and be incorporated into a shopping cart price rule. Because customer segments are dynamic, the price rule can adjust to changes in customer activity.


To associate a customer segment with a banner:

1. On the Admin menu, select CMS > Banners. Then, do one of the following:
  • In the upper-right corner, click the Add Banner button.
  • Open an existing banner in edit mode.
2. Set Specified from the Customer Segments to “Specified.” Then in the list, select each customer segment that you want to target with the banner.

Customer Segments
3. Make any other changes to the banner, as needed.
4. When complete, click the Save Banner button.